Modern Retail

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Ahead of the shopping season, Google is boosting its shopping tools for brands

Google's latest shopping tools upgrade comes at a time when its most significant business is being threatened by Amazon.

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‘What's old is what's new again’: Why larger retailers are emulating the neighborhood store strategy

Larger retailers like Kohl's are bringing the community-based strategy, commonly adopted by neighborhood stores, to the big stage.

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'We make a premium product': Brooklyn Delhi's Chitra Agrawal on the changing grocery landscape for startups

This week on the Modern Retail Podcast, founder Chitra Agrawal talked about growing the business -- and the current DTC landscape.

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More DTC brands are testing try-before-you-buy programs

In order to compete with bigger brands, DTC startups are taking up try-before-you-buy programs that let customers test products out.

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'Food insecurity has become the norm': How rising grocery costs are impacting food assistance benefits

For lower-income shoppers, especially those reliant on government assistance for food, making their grocery benefits stretch is becoming harder.

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Shopify launches POS Go hardware to power in-person sales

Shopify is solidifying its presence in the hardware market with an updated version of its point-of-sale (POS) system.

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DTC Briefing: Pattern Brands announces its latest acquisition, Onsen

On Tuesday, Pattern Brands announced its acquisition of Onsen, the fourth company it has bought in 12 months.

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How JCPenney is using online quizzes to drive loyalty

In an attempt to win more shopping trips, department store JCPenney is asking customers what they want via online quizzes.

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How brands are preparing for virtual shopping

Valerie Bernstein, executive vice president, marketing, Advantage Unified Commerce The next wave of virtual shopping is on the horizon. As seen during other significant shifts in commerce — such as the birth of Amazon — community follows infrastructure. Brands striving to be relevant in virtual shopping journeys are already looking ahead 5–10 years. Their marketing […]

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With a new NYC storefront, M.M. LaFleur changes its brick-and-mortar strategy

After seeing revenue halved during the pandemic, workwear brand M.M. La Fleur is getting into brick-and-mortar as a new way to woo customers.